Global Sports Management
Join the Global Sports Management Literature summer school at the award-winning Oxford Summer Courses in 2026. Hosted at the renowned Resa Vallehermoso for ambitious 15–17-year-olds. Apply now to secure your place.
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Learning
Outline
This course offers a comprehensive curriculum in sports management, designed for those passionate about the business of sports. Hosted in collaboration with the Real Madrid Graduate School Universidad Europea, this programme provides students with access to world-class education and industry insights. Students will delve into topics such as stadium management, sports marketing, and the digital transformation of sports, while examining in-depth case studies on esports and the Olympic Games. You'll also explore the broader aspects of sports management, including sports event management and sports sponsorships, with real-world applications. The program includes exclusive visits to Santiago Bernabéu Stadium and Real Madrid City, where you'll engage with industry professionals and gain invaluable experience.
Teaching methodology
Learn from industry experts in a collaborative, hands-on environment, including tutors from the Real Madrid Graduate School Universidad Europea. The course emphasizes active participation through interactive lectures and group discussions, designed to foster critical thinking and a deeper understanding of sports management. With the guidance of academic leaders from the Graduate School, you'll gain a deeper understanding of the global sports industry. Through case studies and practical assignments, you'll develop the skills needed to excel in the competitive sports industry. You will complete a final project where you'll pitch innovative ideas for the future of sports, showcasing your new knowledge and skills
The city of Madrid, with its world-famous football clubs and sporting heritage, has long been associated with excellence, leadership, and innovation in sport. As part of the 15–17 Sports Management programme, you’ll study in a city where global sporting events, digital transformation, and stadium culture continue to redefine the industry. The city of Madrid provides an inspiring backdrop for learning, with its iconic venues and vibrant traditions, further enriched by the expertise of the Real Madrid Graduate School Universidad Europea.
Students stay in comfortable shared rooms, with staff providing support and supervision throughout their stay to ensure safety and wellbeing.
Meals are provided on a full-board basis Sunday to Thursday, with breakfast only on Fridays and no meals on Saturdays. All dietary requirements are catered for.
The Oxford Summer Courses Experience
For ages 15-17: Summer Discovery offers an immersive academic experience, focusing on the business side of sports management. Students will explore key topics such as the European football industry, stadium and arena management, and the digital transformation of sports. The programme includes engaging case studies on the Olympics and esports, offering a contemporary and comprehensive understanding of the sports industry.
Students will gain exclusive behind-the-scenes access to Real Madrid's headquarters and iconic sports venues, such as the Santiago Bernabéu Stadium, Real Madrid City, and other renowned facilities like Metropolitan Atlético Madrid Stadium and Wizink Centre Arena. Delivered in collaboration with the Real Madrid Graduate School Universidad Europea, founded in 2006, the programme features expert-led workshops on sports leadership and management. The curriculum also includes dynamic content on event management and marketing, culminating in a final project where students pitch their innovative ideas for the future of sports.
The Santiago Bernabéu is one of the most iconic football stadiums in the world. Visitors will explore the club’s history, view the prestigious trophies, and walk through exclusive areas such as the players' tunnel, VIP areas, and the stunning trophy room.
Retiro Park is Madrid’s most famous green space, perfect for a day of exploration and relaxation. Students can enjoy the peaceful lakes, grand monuments, and sculptures, as well as wander through the beautiful gardens that make this park a central spot in the city.
The Royal Palace is the largest palace in Europe and serves as the official residence of the Spanish royal family. Visitors can tour the opulent rooms, view royal collections of art and furniture, and enjoy the beautiful surrounding gardens, offering a glimpse into Spain’s rich royal history.
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Gran Vía is Madrid’s famous shopping and entertainment street, lined with theatres, cafés, and stores. Visitors can experience the vibrant energy of the city as they explore the stunning architecture, including impressive buildings such as Edificio Telefónica, and enjoy the lively atmosphere of this central location.
A short trip from Madrid, Segovia is home to the well-preserved Roman aqueduct, a fairytale castle, and medieval streets. Students will enjoy learning about the city’s history, from Roman times to the Middle Ages, and exploring the beautiful architecture and scenic views that make Segovia a must-see destination.
Typical outings
Timetable
Dates & Prices
- Teaching: All interactive classes (15 students or less).
- Meals: Not included.
- Accommodation: Not included.
- Trips & Activities: All-day trips and activities included.
- Airport Transfer: Not included.
- Insurance: Not included.
- Certificate: Paper certificate.
- Customer Service: Standard.
- Friends & Family Discount: Not included.
- Teaching: All interactive classes (15 students or less).
- Meals: Not included.
- Accommodation: Not included.
- Trips & Activities: All-day trips and activities included.
- Airport Transfer: Not included.
- Insurance: Not included.
- Certificate: Paper certificate.
- Customer Service: Standard.
- Friends & Family Discount: Not included.
- Teaching: All teaching, including small group seminars (8 students or less) and interactive workshops.
- Meals: Not included.
- Accommodation: Not included.
- Certificate: Paper.
- Customer Service: Standard.
- Airport Transfer: Not included.
- Insurance: Not included.
- Flexibility: Not included.
- Future Coaching Session: Not included.
- Friends & Family Discounts: Not included.
- Teaching: Academic tuition.
- Meals: Full board includes breakfast, lunch, and dinner from Sunday to Thursday. Friday includes breakfast only, and Saturday no meals are provided.
- Accommodation: Housing in Resa Vallehermoso.
- Extracurricular Activities & Excursions: Included activities and excursions are available every afternoon, evening, and throughout the weekend.
- Transportation: Transportation for included activities.
- Use of Athletic and Recreation Facilities: Access to athletic and recreation facilities during the program.
- Safety & Supervision: Safety and supervision are provided for students throughout the course.
- Teaching: All interactive classes (15 students or less).
- Meals: Full-board (breakfast, lunch, and dinner provided).
- Accommodation: Standard (shared room).
- Trips & Activities: All-day trips and activities included.
- Airport Transfer: Included.
- Insurance: Travel and medical insurance included.
- Certificate: Paper certificate.
- Customer Service: Standard.
- Friends & Family Discount: Not included.
- Teaching: All interactive classes (15 students or less).
- Meals: Full-board (breakfast, lunch, and dinner provided).
- Accommodation: Standard (shared room).
- Trips & Activities: All-day trips and activities included.
- Airport Transfer: Included.
- Insurance: Travel and medical insurance included.
- Certificate: Paper certificate awarded at the graduation ceremony.
- Customer Service: Standard.
- Friends & Family Discount: Not included.
- Teaching: All teaching, including small group seminars (8 students or less) and interactive workshops.
- Meals: Ages 13-15 are Full-board (breakfast, lunch, and dinner included), and ages 16-24 are Half-board (breakfast and dinner included). Meals are served at the accommodation or local restaurants.
- Accommodation: Concierge helps select the best available option.
- Certificate: Framed, signed (wet signature).
- Customer Service: Enhanced (OxSC concierge).
- Airport Transfer: Included (Heathrow Airport only. No time restrictions.).
- Insurance: Platinum coverage (top-level protection on cancellation, medical, baggage).
- Flexibility: One-year free deferral.
- Future Coaching Session: Included (1 session).
- Friends & Family Discount: Discounted stay/meals for family in top Oxford/Cambridge hotels while on course.
- Teaching: All teaching, including small group seminars (8 students or less) and interactive workshops.
- Meals: Ages 13-15 are Full-board (breakfast, lunch, and dinner included), and ages 16-24 are Half-board (breakfast and dinner included). Meals are served at the accommodation or local restaurants.
- Accommodation: Guaranteed ensuite room.
- Certificate: Paper.
- Customer Service: Standard.
- Airport Transfer: Included (Heathrow Airport only, available for flights arriving/departing between 8:00 AM and 3:00 PM. T&Cs apply.).
- Insurance: Enhanced coverage (higher limits on cancellation, medical, baggage).
- Flexibility: One-year free deferral.
- Future Coaching Session: Not included.
- Friends & Family Discount: Discounted stay/meals for family in top Oxford/Cambridge hotels while on course.
- Teaching: All teaching, including small group seminars (8 students or less) and interactive workshops.
- Meals: Ages 13-15 are Full-board (breakfast, lunch, and dinner included), and ages 16-24 are Half-board (breakfast and dinner included). Meals are served at the accommodation or local restaurants.
- Accommodation: Select your preferred single or twin room.
- Certificate: Paper.
- Customer Service: Standard.
- Airport Transfer: Included (Heathrow Airport only, available for flights arriving/departing between 8:00 AM and 3:00 PM. T&Cs apply.).
- Insurance: Standard coverage (cancellation, medical, baggage).
- Flexibility: Not included.
- Future Coaching Session: Not included.
- Friends & Family Discounts: Not included.
Related Courses
Reviews
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Frequently Asked Questions
The programme covers key areas of sports management, including stadium and arena management, sports marketing, event planning, and the digital transformation of sports. You’ll also explore case studies on esports and the Olympic Games while gaining insights from industry experts.
Students will stay at Resa Vallehermoso in Madrid, which offers private bathrooms, access to a large outdoor pool, and recreational facilities. The residence is centrally located, making it easy to explore Madrid during excursions.
The programme includes visits to iconic locations such as the Santiago Bernabéu Stadium, Real Madrid City, and cultural landmarks like Retiro Park, Gran Vía, and the Royal Palace of Madrid. A day trip to Segovia is also included for a historical experience.
The course is taught by industry experts and Real Madrid Graduate School Universidad Europea in a collaborative and hands-on environment. Through interactive lectures, case studies, and a final project, you’ll develop critical skills for the sports industry.
We recommend applying as soon as possible. Spaces are in high demand, and once the course is full, no additional places will be available. The earlier you apply, the better your chance of securing your spot.
Since spaces are limited, once a course is full, we are unable to accept additional students. We recommend applying early to avoid disappointment.
