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Marketing and Media
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Join the Oxford Marketing and Media Summer School
At Oxford Summer Courses, our Oxford marketing and media summer school is designed for students aged 16–17 who want to explore how brands communicate, how media influences audiences, and how ideas are shaped and shared. This Oxford marketing and media summer school introduces key concepts such as marketing strategy, audience behaviour, and digital communication, helping students develop analytical thinking, creativity, and an understanding of real-world business contexts.
Students learn in small groups through discussion-based sessions led by expert tutors with academic backgrounds from leading universities, including Oxford and Cambridge. By analysing campaigns, discussing ideas, and exploring real-world examples, students gain a clearer understanding of how marketing and media are studied. If you’re ready to study marketing and media in Oxford, you can apply now to secure your place.
About Marketing and Media
Marketing and media explore how organisations communicate with audiences and how messages are created, delivered, and interpreted. Marketing focuses on strategy, branding, and consumer behaviour, while media examines how communication channels shape and influence audiences.
Students interested in this subject often also explore business and economics summer courses, media studies summer school, and psychology summer school. At our Oxford marketing and media summer school, students explore how these areas connect in both theory and practice.
Reading and Preparation
There is no fixed reading list for our Oxford marketing and media summer school. Instead, tutors provide tailored preparation materials approximately three weeks before the course begins, based on their academic expertise and the interests of the group.
These may include case studies, articles, or examples of marketing campaigns and media content. This flexible approach ensures students arrive prepared while allowing the course to adapt to current trends and student interests.
How You’ll Learn
Our Oxford marketing and media summer school is built around small-group learning, where students actively engage with ideas through discussion, analysis, and collaborative exploration. Rather than following a fixed curriculum, tutors design sessions based on their academic specialism and the interests of their students.
This means each course is slightly different. Some groups may focus more on marketing strategy and branding, while others explore media analysis or audience behaviour. This flexibility ensures a personalised and engaging learning experience.
Learn from Expert Tutors
Our tutors are academics and subject specialists with backgrounds in business, marketing, and media. They bring their own expertise into the classroom, often drawing on real-world examples and current campaigns to make sessions engaging and relevant.
Many tutors enjoy teaching on our programmes because it allows them to work closely with motivated students, explore contemporary topics, and encourage independent thinking. You can learn more about their backgrounds on our tutor profiles page.
What You’ll Study
Topics explored on our Oxford marketing and media summer school vary depending on the tutor and the group, but are designed to introduce key ideas in both disciplines. Students may explore areas such as branding, audience targeting, communication strategies, and the role of media platforms.
Sessions often focus on analysing real-world campaigns and understanding how messages are constructed and received. Through discussion and critical thinking, students develop confidence in evaluating communication and strategy.
Universities That Offer Marketing and Media
Marketing and media are offered at a range of universities across the UK, often as part of business, communications, or media degrees. Universities such as LSE, King’s College London, and the University of Manchester offer well-established programmes.
Because our Oxford marketing and media summer school does not follow a fixed curriculum, students can explore different aspects of the subject before choosing a specific academic pathway. This helps them better understand whether they are more interested in business strategy, communication, or media analysis.
Careers, Skills, and Is This the Right Subject for You?
Studying marketing and media can lead to careers in marketing, advertising, media, communications, branding, and business. Students develop transferable skills such as communication, analytical thinking, creativity, and the ability to understand audiences.
This subject is particularly suited to students who are interested in how ideas are communicated and how organisations connect with people. Exploring these ideas through an Oxford marketing and media summer school allows students to test their interest early — you can apply now to get started.
Don’t see the course you’re looking for?
Explore our full range of courses by subject, age, and location using our course finder. With over 40 subjects available across top locations, there’s something for everyone.
FAQs about Our Summer Courses
No, Oxford Summer Courses is a private education company. While we host our programmes at prestigious venues such as Oxford and Cambridge colleges, Harrow School, and international locations, we are not affiliated with or endorsed by any university or institution.
Our teaching style is tailored by age group. Students aged 9–12 benefit from interactive, hands-on learning. For ages 13–15, we offer seminars and small group discussions. For students aged 16–24, we use a tutorial-style approach, where participants engage deeply with subjects alongside expert tutors.
Accommodation varies by location and age group. Students may stay in university college residences, prestigious boarding schools, or high-quality residential venues. All options are fully supervised and include meals, comfortable rooms, and access to common areas and facilities.
We recommend applying early to secure your place. Our courses tend to fill up quickly — particularly in popular locations and subjects — and early applicants are more likely to secure their preferred dates and accommodation.
Explore Our
Summer Courses
Choose from over 40 subjects taught through flexible, age-appropriate programmes. Our tutors adapt their teaching methodologies to different age groups and shape course content around students’ interests, rather than following a fixed curriculum.
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